Description
Topic 1: Sam Carlson – Agency MVP
Week 0: Foundational Resources
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Resource Setup & Tools Overview — 05:15
Week 1: The MVP Agency Framework
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Introduction to the MVP Agency Model — 06:00
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Understanding the Three Pillars: Offer, System & Scale — 05:45
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Identifying Your Agency Type & Niche — 05:30
Week 2: Offer Creation & Market Positioning
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Crafting Irresistible Offers for Your Target Market — 06:10
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Positioning Strategies to Stand Out from Competitors — 05:55
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Building Your Signature Service Package — 06:00
Week 3: Client Acquisition System
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Cold Outreach Strategies & Scripts — 06:20
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Appointment Setting & Funnel Deployment — 05:50
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Converting Leads to Clients Consistently — 06:05
Week 4: Service Delivery & Onboarding
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Building Efficient Onboarding Systems — 05:30
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Automating Client Communication & Expectations — 05:45
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Delivering High-Quality Results Consistently — 06:00
Week 5: Operations & Systems
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Hiring & Managing Virtual Assistants — 05:30
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Creating SOPs for Consistency — 05:40
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Automating Repetitive Tasks — 06:15
Week 6: Scaling & Retention
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Client Retention Strategies & Upselling — 05:50
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Building and Leading Your Agency Team — 05:55
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Using Data and Feedback to Optimize Growth — 06:10
Bonuses
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Pre-Built Funnels & Ad Libraries — 04:45
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Sales Training: Genie Pitch Deck — 05:10
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Weekly Live Coaching & Community Access — Ongoing
Course Overview
Agency MVP by Sam Carlson is tailored for agency owners tired of complexity, low-value clients, and messy tech setups. It gives a tested blueprint and turnkey components to rapidly launch and scale a digital marketing or service agency. The course covers setting up scalable ads, sales funnels, and nurturing systems combined with high-value offers and client engagement processes that close deals efficiently.
Sam Carlson and his team designed the program to eliminate guesswork, dense tech hurdles, and frustration. Over 340 agency owners have used this framework to build $10K+ monthly recurring revenue agencies.
What It Is For
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Aspiring and current digital agency owners struggling to scale or attract high-ticket clients
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Service providers wanting a simple, repeatable framework to grow their agency with less chaos and burnout
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Freelancers and consultants who want to transition from scattered client acquisition to systemized growth
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Entrepreneurs looking to build strong sales funnels, effective advertising campaigns, and predictable revenue streams
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Those wanting mentorship, community, and done-with-you support rather than DIY courses
Course Highlights
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Deploy a complete “war machine” system with automation, ad campaigns, and funnels ready to go
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Proven client-getting strategies that reduce the need for manual outreach
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Simplified funnels optimized for cold lead conversion to booked sales calls
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High-converting pitch decks and sales call scripts to accelerate closing rates
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Weekly coaching and live support sessions for real-time accountability
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Step-by-step implementation with templates, checklists, and workflow guides
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Focus on building sustainable agency businesses charging premium prices
Additional Details
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Offers a rare combination of strategic planning, technical setup, and sales coaching
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Emphasizes long-term client relationships and scalable growth over quick wins
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Community of like-minded agency founders for networking and sharing best practices
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Works well whether building a brand-new agency or scaling an existing one
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Trusted by hundreds of agency owners with proven results
Summary
Sam Carlson’s Agency MVP is a premium, actionable program designed to help agency owners create a predictable, scalable, and profitable business model within 30 days. By providing turnkey systems, pre-built funnels, and campaigns paired with community and coaching, it guides you from frustration and low-ticket work to a $10K+ per month agency that operates smoothly and attracts quality clients. This program is ideal for anyone serious about building a high-level digital service agency without unnecessary complexity.





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