Oliver – Google Ads Masters – Learn Google Ads the RIGHT WAY Download

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About Course

Full Course Content & Details !

Introduction

  • How To Approach The Course
  • About Me
  • Course Agenda

I. The Basics

  • Google Ads: A History & Overview
  • Creating An Account & Getting Started
  • Understand Account Structure
  • Navigating The Interface

II. Google Search

  • Understand the Ads Auction
  • Build a Keyword List
  • Two Tools to Help With the Keywords List
  • Design Appropriate Campaign Structure
  • Keyword Match Types
  • Creating Killer Ads
  • Extensions: Critical for success.
  • Bonus: Spying on Competitors
  • Choosing a Bid Strategy
  • Do These 3 Things or Waste Your Money!
  • After Launch: Ongoing Campaign Optimization
  • Ongoing Campaign Management
  • ‘Smart Campaigns’… are they really smart?
  • (Advanced) The BEST strategy for local service-based businesses.
  • (Advanced) Remarketing Lists for Search Ads
  • (Advanced) Dynamic Search Ads (DSA)

III. Google Shopping

  • Intro to Google Shopping
  • Google Merchant Centre: What, Why & How
  • Creating Your Product Feed – An Overview
  • Which Campaign Type Should I Use?
  • Standard Shopping
  • Standard Shopping Campaign Optimisation
  • Performance Max
  • PMAX Campaign Optimisation & FAQ’s
  • How the Biggest & Best Retailers Do It
  • (Advanced) Use Feed Rules to Beat Your Competition
  • Running Shopping Campaigns in Multiple Countries (The Right Way)
  • Google Shopping for a Shopify Store: COMPLETE GUIDE

IV. Display Campaigns

  • Overview
  • Targeting on the Display Network
  • Audience Targeting In Practice
  • Content Targeting In Practice
  • Example Campaign Structure
  • Creating Display Ads
  • (Advanced) Use Dynamic Ads Feed for Personalised Ads
  • Viewable CPM: A Bid Strategy Unique to Display Campaigns
  • Campaign Creation COMPLETE Demonstration

V. Video Campaigns

  • Understand YouTube Ad Formats
  • Bid Strategies for YouTube Ads
  • The Best Way to Start With YouTube Ads: Full Campaign Walk-Through
  • YouTube Campaign Structure
  • (Advanced) Ad Sequencing on YouTube

VI. Other Campaign

  • Types
  • App Campaigns
  • Discovery Campaigns
  • Local Campaigns

VII. Golden Bonus

  • Content
    Google Ads Editor
  • Google Data Studio
  • Should I be applying recommendations from the Recommendations Tab?
  • Notes: How the Pros Keep Track of Their Changes
  • (Advanced) Seasonality Adjustments to Maximise Revenue During Sale Periods
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What Will You Learn?

  • Oliver's Google Ads Masters teaches you to build profitable Google Ads campaigns from scratch using insider strategies from Google's own training creator, covering account setup, keyword research, ad copy that converts, bid optimization, conversion tracking, and scaling to ROAS 5x+ without wasting budget on common pitfalls. Digital marketers and trading coaches master Performance Max, Shopping ads, remarketing flows, and 2025 algorithm hacks to drive high-ticket leads for courses, forex signals, or affiliate offers, integrating seamlessly with your TikTok/SEO funnels for automated traffic. You'll gain frameworks for A/B testing, negative keywords, landing page synergy, and profit calculators to launch campaigns same-day, turning ad spend into predictable revenue streams used by top ecom and service businesses.

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