May Castillo – Beyond Content Club Download
About Course
Here’s What You Get:
Inside Beyond Content, we will use the SCALE System to transform your content into a strategic business engine, where everything you create builds a bigger and more ambitious business:
Sales Funnels and Systems
that turn your content into consistent lead generation
Content Strategy
that builds recognition and positions you as the premium choice
Authority Building
that makes you the obvious expert in your space
Lean Offer Ladder
that maximises revenue from every relationship
Ecosystem Design
that connects everything for compound growth
A full platform with my entire methodology on content, marketing, and business classes
These are not random masterclasses.
These are full courses created by me with step by step instructions. You’ll learn my reach strategy, carousels, funnels, content that converts, leads, freebie design, brand strategy, and a lot more.
100+ templates, prompts, and AI tools to work faster, including…
✓ Freebie prompts & templates to structure your freebie for conversions in ChatGPT
✓ My EXACT AI carousel creator, which has created carousels with 100k+ views
✓ AI caption generator (no more writing captions from scratch – ever)
✓ Instagram to LinkedIn post converter
✓ Brand Archetype quiz
And so much more.
Content Review Fridays
Drop your content in our designated community chat, we’ll review it every Friday for you.
Biweekly live Q&A’s & Labs
Ask questions, work on your website, emails, or business strategy. Every month, we’ll bring something different to the community live.
Guest speakers every month
Every month, we’re bringing a new guest speaker to give you classes in a specific topic. Community members can also become guest speakers and show their work to the rest of the team!
A full community chat where May and the team hang out
Have a question about a course? We will answer it.
Want community support? Ask them.
Want collab opportunities? Just ask in the chat.
We make building connections as seamless as possible.
What Will You Learn?
- You will learn how to build a content ecosystem that consistently drives reach, leads, and sales across multiple platforms instead of relying only on social media trends.
- You will also learn how to use templates, prompts, and AI tools to create high‑performing content, freebie funnels, and low‑ticket offers faster and more strategically.
Course Content
May Castillo – Beyond Content Club Download
Module 1 – Foundations & Strategy
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Defining your positioning and message that cuts through the noise.
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Clarifying your ideal client and content ecosystem (social, email, lead magnets, offers).
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Mapping your customer journey from discovery to purchase.
Module 2 – Content Strategy & Planning
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Building a content strategy that supports authority, audience growth, and leads.
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Choosing platforms and content types that match your strengths.
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Creating a simple content calendar using included templates and prompts.
Module 3 – High‑Reach Content & Carousels
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May’s reach strategy and breakdown of high‑performing posts and carousels.
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Using the AI carousel creator to generate scroll‑stopping carousel concepts and drafts.
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Hook, structure, and design principles for content that gets saves, shares, and follows.
Module 4 – Captions, Scripts, and Messaging
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Frameworks for value, storytelling, and sales captions.
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AI caption generator workflows so you never start from a blank page.
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Adapting one idea into multiple captions, scripts, and short‑form videos.
Module 5 – Freebies and Lead Magnets
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Choosing the right freebie for your audience and core offer.
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Freebie prompts and templates to structure your PDF, guide, or mini‑training for conversions.
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Building simple opt‑in and thank‑you pages with clear next steps.
Module 6 – Funnels & Low‑Ticket Offers
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Overview of a content‑powered funnel: free content → lead magnet → low‑ticket → core offer.
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Templates and prompts to create low‑ticket offers (workshops, templates, bundles).
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Email and nurture content ideas that warm up leads automatically.
Module 7 – AI Tools & Repurposing Systems
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Using AI to brainstorm, outline, and draft content faster without losing your voice.
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Instagram‑to‑LinkedIn post converter and other repurposing workflows.
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Creating a repeatable weekly and monthly repurposing system.
Module 8 – Brand, Story, and Archetypes
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Brand archetype quiz and how to translate your archetype into content themes.
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Storytelling structures for authority, relatability, and demand‑driving content.
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Visual and verbal consistency across platforms.
Module 9 – Implementation Labs & Updates
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Walkthroughs of building content calendars, funnels, and freebies in real time.
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Breakdown of real examples from creators and experts.
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New classes, templates, and tool updates added over time.
Download Course Resources
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