Description
Module 1: Foundations of Ecommerce Email Marketing
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Understanding the Ecommerce Email Landscape — 05:30
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Key Metrics and KPIs in Ecommerce Email — 06:00
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Building a High-Quality Email List — 05:45
Module 2: Automated Email Flows
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Welcome Series Setup and Best Practices — 06:10
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Cart Abandonment Flow and Recovery Strategies — 05:50
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Post-Purchase and Win-Back Campaigns — 06:20
Module 3: Campaign Strategy & Execution
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Planning and Scheduling Email Campaigns — 06:00
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Writing Compelling Subject Lines and Email Copy — 05:45
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Testing and Optimizing Campaigns for Better Performance — 06:10
Module 4: Deliverability & Compliance
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Technical Setup for Improving Deliverability — 05:40
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Ensuring Compliance with Email Regulations (CAN-SPAM, GDPR) — 06:00
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Monitoring and Maintaining List Hygiene — 05:50
Module 5: Advanced Tactics & Growth
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Segmentation and Personalization Techniques — 06:15
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Leveraging Data for Smarter Campaigns — 05:45
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Strategies for Scaling Email Marketing Revenue — 06:10
Here’s What You Get
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Over 60 detailed video lessons and supporting documents covering all aspects of ecommerce email marketing
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Proven strategies and systems backed by Max’s experience generating over $40 million in ecommerce sales
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Techniques for crafting automated sales funnels that maximize customer lifetime value
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Deep dives into effective flows, campaign types, copywriting, email design, and deliverability methods
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Step-by-step guidance for setting up and optimizing Klaviyo email marketing platform
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Modules on list building with 29 proven pop-up templates and explanations on avoiding common conversion pitfalls
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Real-world examples of successful email funnels used by top brands
Course Structure
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Introduction to ecommerce email marketing fundamentals and platform setup
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Building and growing targeted email subscriber lists with high-converting pop-ups
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Detailed email flow tutorials including welcome series, abandoned cart, post-purchase, and promotional campaigns
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Copywriting and design best practices to increase open rates and conversions
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Segmentation and personalization strategies for better engagement
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Deliverability and compliance tips to maintain inbox placement
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Advanced tactics for scaling and automation
Who Should Enroll?
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Ecommerce entrepreneurs and Shopify store owners wanting to generate consistent revenue through email
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Marketers looking to reduce dependency on expensive paid ads by maximizing email ROI
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Beginners and intermediate users of Klaviyo and email marketing platforms
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Teams seeking a robust system to build, automate, and scale ecommerce email campaigns
Benefits of Participating
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Learn actionable, proven tactics with real ecommerce case studies and templates
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Avoid costly setup mistakes and improve campaign performance from day one
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Grow an engaged email list that drives automated sales and repeat purchases
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Gain expert copywriting and email design insights specific to ecommerce
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Reduce customer acquisition costs by leveraging email as a primary sales channel
Course Overview
Ecommerce Email Mastery offers a focused and highly practical approach to ecommerce email marketing. Drawing from tens of millions in actual sales, Max Sturtevant delivers a complete curriculum that covers everything from list-building fundamentals to sophisticated flow management and scaling strategies, helping businesses unlock the full potential of email as a powerful marketing and revenue tool.
What It Is For
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Mastering email marketing as a key driver of ecommerce growth
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Building and automating email sequences that convert browsers to buyers
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Optimizing subscriber engagement and retention
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Reducing reliance on paid ads through higher email-generated revenue
Course Highlights
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60+ lessons combining video tutorials and step-by-step documents
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29 proven pop-up templates for rapid email list growth
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Hands-on Klaviyo setup and optimization walkthroughs
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Advanced segmentation and personalization techniques
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Detailed deliverability and compliance insights
Summary
Max Sturtevant’s Ecommerce Email Mastery is a detailed, results-driven course ideal for ecommerce business owners and marketers eager to maximize their revenue and customer relationships through expert email marketing tactics. It offers structured learning to build, automate, and scale email campaigns with proven flows, copy, and design strategies.





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